Heuristic evaluation of user interfaces
CHI '90 Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
| Hi-index | 0.00 |
We present a study designed to measure the perceptions of the visual design for political websites. We use as our sample population approximately 400 different websites for United States Congressional office-holders. In the analysis and presentation of our results we use the United States map divided into congressional districts, and then encode the study participants' perceptions of the visual design of the websites according to a color scale that maps to the perceived favorability of the site. Our motivation for the visualization is, of course, the well known red-blue map that depicts election results according to support for a particular political party. Further, we intend to look at the competitiveness of the districts where congressional elected officials reside, the noticeable features on their websites (for example, if a blog or visible contact information exists), as well as the results in relation to demographic information about the individual (political party, gender, age, etc). Beyond developing an understanding of the political landscape, our study aims to suggest a set of heuristics that tend to lead to more favorably perceived website designs.