Minimalism in information visualization: attitudes towards maximizing the data-ink ratio

  • Authors:
  • Ohad Inbar;Noam Tractinsky;Joachim Meyer

  • Affiliations:
  • Ben-Gurion University, Beer-Sheva, Israel;Ben-Gurion University, Beer-Sheva, Israel;Ben-Gurion University, Beer-Sheva, Israel

  • Venue:
  • Proceedings of the 14th European conference on Cognitive ergonomics: invent! explore!
  • Year:
  • 2007

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Abstract

Motivation -- To evaluate people's acceptance of the minimalist approach to information visualization. Research approach -- Eighty seven students, divided into three experimental conditions, rated their preference for two different graphs displaying identical information - a standard bar-graph and a minimalist version. Both versions were taken from Tufte (1983). Findings/Design -- The results indicate a clear preference of non-minimalist bar-graphs, suggesting low acceptance of minimalist design principles such as high data-ink ratio. Research limitations/Implications -- Subjects had no prior experience with the minimalist graph and therefore familiarity might have an effect on the results. Originality/Value -- The research contributes empirical results on people's preferences to the mostly theoretical/ideological debate over approaches to the presentation of quantitative information. Take away message -- People did not like Tufte's minimalist design of bar-graphs; they seem to prefer "chartjunk" instead.