Web mining for web personalization
ACM Transactions on Internet Technology (TOIT)
ICDE '95 Proceedings of the Eleventh International Conference on Data Engineering
Managing Interesting Rules in Sequence Mining
PKDD '99 Proceedings of the Third European Conference on Principles of Data Mining and Knowledge Discovery
SPIRIT: Sequential Pattern Mining with Regular Expression Constraints
VLDB '99 Proceedings of the 25th International Conference on Very Large Data Bases
Improving the Effectiveness of a Web Site with Web Usage Mining
WEBKDD '99 Revised Papers from the International Workshop on Web Usage Analysis and User Profiling
Using Sequential and Non-Sequential Patterns in Predictive Web Usage Mining Tasks
ICDM '02 Proceedings of the 2002 IEEE International Conference on Data Mining
Web usage mining: discovery and applications of usage patterns from Web data
ACM SIGKDD Explorations Newsletter
A survey of interestingness measures for knowledge discovery
The Knowledge Engineering Review
On Characterization and Discovery of Minimal Unexpected Patterns in Rule Discovery
IEEE Transactions on Knowledge and Data Engineering
Web usage mining: extracting unexpected periods from web logs
Data Mining and Knowledge Discovery
Toward Recommendation Based on Ontology-Powered Web-Usage Mining
IEEE Internet Computing
Data mining for web personalization
The adaptive web
WebUser: mining unexpected web usage
International Journal of Business Intelligence and Data Mining
Knowledge discovery interestingness measures based on unexpectedness
Wiley Interdisciplinary Reviews: Data Mining and Knowledge Discovery
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Recently, the applications of Web usage mining are more and more concentrated on finding valuable user behaviors from Web navigation record data, where the sequential pattern model has been well adapted. However with the growth of the explored user behaviors, the decision makers will be more and more interested in unexpected behaviors, but not only in those already confirmed. In this paper, we present our approach USER, that finds unexpected sequences and implication rules from sequential data with user defined beliefs, for mining unexpected behaviors from Web access logs. Our experiments with the belief bases constructed from explored user behaviors show that our approach is useful to extract unexpected behaviors for improving the Web site structures and user experiences.