Fab: content-based, collaborative recommendation
Communications of the ACM
An overview of data warehousing and OLAP technology
ACM SIGMOD Record
Data mining
Principles of human-computer collaboration for knowledge discovery in science
Artificial Intelligence
Efficient string matching: an aid to bibliographic search
Communications of the ACM
Data Mining Techniques: For Marketing, Sales, and Customer Support
Data Mining Techniques: For Marketing, Sales, and Customer Support
A unifying framework for detecting outliers and change points from non-stationary time series data
Proceedings of the eighth ACM SIGKDD international conference on Knowledge discovery and data mining
Web usage mining: discovery and applications of usage patterns from Web data
ACM SIGKDD Explorations Newsletter
Fast and Scalable Pattern Matching for Network Intrusion Detection Systems
IEEE Journal on Selected Areas in Communications
Hi-index | 0.00 |
This paper proposes a method to construct My-page, which is an effective one-to-one-marketing method for internet service providers. In conventional methods, customer preference and market information are managed with two-dimensional vectors of customer and preference category axes. In this proposed method, we add time axis to make it three-dimensional vectors in order to manage the preference transitions and the market trends. One of the problems of three-dimensional vectors is its huge volume of information. In order to solve this problem, the three-dimensional vector was compressed using the MPEG algorithm. As a result, the amount of data could be compressed to less than 5%, and the problem was solved. Furthermore, we have found a few trend leaders in the groups, which confirm that there is a possibility to make appropriate recommendations to the other group member based on the transitions of the trend leaders.