The Semantic Web for Improving Dynamic Tourist Packages Commercialisation

  • Authors:
  • Idoia Murua;Esteve Lladó;Bel Llodrá

  • Affiliations:
  • ROBOTIKER, Parque Tecnológico, Edif. 20, E-48170 Zamudio Bizkaia (SPAIN), idoia@robotiker.es;Fundación IBIT, Parc Bit. Ctra. Valldemossa, Km. 7,4, Edif. 17-Planta 3a Porta D-2, E-07121 Palma de Mallorca, Mallorca (SPAIN), ellado@ibit.org;Fundación IBIT, Parc Bit. Ctra. Valldemossa, Km. 7,4, Edif. 17-Planta 3a Porta D-2, E-07121 Palma de Mallorca, Mallorca (SPAIN), bllodra@ibit.org

  • Venue:
  • Proceedings of the 2006 conference on Leading the Web in Concurrent Engineering: Next Generation Concurrent Engineering
  • Year:
  • 2006

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Abstract

The use of Semantic Web technologies allows us to annotate information sources on tourism services and products with the concepts included in a defined ontology. The enriched information can be used to match tailored package holidays to client preferences and according to real time availability. This paper presents the ANOTA project approach to aggregation of tourism information according to user and destination management strategy. The main hypothesis is that an official promotional tourist information portal can integrate tourism information from different sources and present it in an aggregated way, according to current user search and marketing strategy.