What queries are likely to recur in web search?

Authors:
Dell Zhang;Jinsong Lu
Affiliations:
Birkbeck, University of London, London, United Kingdom;Birkbeck, University of London, London, United Kingdom
Venue:
Proceedings of the 32nd international ACM SIGIR conference on Research and development in information retrieval
Year:
2009

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Abstract

We study the recurrence dynamics of queries in Web search by analysing a large real-world query log dataset. We find that query frequency is more useful in predicting collective query recurrence whereas query recency is more useful in predicting individual query recurrence. Our findings provide valuable insights for understanding and improving Web search.