Beyond Emoticons: Combining Affect and Cognition in Icon Design

Authors:
Siné Mcdougall;Irene Reppa;Gary Smith;David Playfoot
Affiliations:
Bournemouth University, Fern Barrow, Poole, UK BH12 5BB;Swansea University, Swansea, UK SA2 8PP;Bournemouth University, Fern Barrow, Poole, UK BH12 5BB;Swansea University, Swansea, UK SA2 8PP
Venue:
EPCE '09 Proceedings of the 8th International Conference on Engineering Psychology and Cognitive Ergonomics: Held as Part of HCI International 2009
Year:
2009

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Abstract

Recently there has been a shift in emphasis from interface usability to interface appeal. Very few studies, however, have examined the link between usability and appeal and evidence regarding the direction of the relationship between the two remains equivocal. This paper examines the nature of the relationships between the usability and aesthetic appeal of icons. The findings from three studies presented here show evidence, not only for the symbiotic relationship between aesthetic preference and performance, but also for the possible causal links between the two. The implications of these findings for interface design and theoretical explanations of usability are discussed.