Bridging the Digital Divide: Technology, Community, and Public Policy
Bridging the Digital Divide: Technology, Community, and Public Policy
Digital Divide?: Civic Engagement, Information Poverty, and the Internet Worldwide
Digital Divide?: Civic Engagement, Information Poverty, and the Internet Worldwide
Technology and Social Inclusion: Rethinking the Digital Divide
Technology and Social Inclusion: Rethinking the Digital Divide
The digital vicious cycle: Links between social disadvantage and digital exclusion in rural areas
Telecommunications Policy
The Role of Income Inequality in a Multivariate Cross-National Analysis of the Digital Divide
Social Science Computer Review
The digital divide and e-government services
Proceedings of the 5th International Conference on Theory and Practice of Electronic Governance
Limiting, leaving, and (re)lapsing: an exploration of facebook non-use practices and experiences
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
Mobile banking in a developing economy: A customer-centric model for policy formulation
Telecommunications Policy
Sustainability of e-participation through mobile technologies
Proceedings of the South African Institute for Computer Scientists and Information Technologists Conference
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Business strategies and policies that were successful in increasing internet penetration in the early days may no longer be appropriate. This is most probably so in countries where a bigger proportion of the population is already connected to the internet. As more people are online, it becomes more likely that the remaining fraction of non-users is either hard to convince, under-skilled or simply lacking the financial resources to afford a connection. In view of this, a new policy approach is proposed to increase ICT acceptance. The approach is based on strategies of segmentation and differentiation. This entails that policy initiatives are specifically targeted towards different groups in the population. This article demonstrates that being a non-user can be explained by a combination of access problems, lack of ICT skills or rather negative attitudes towards ICT or by the outweighing effect of one of them. It also provides a framework for setting up new policy measures.