Quality of web search quantification, standardization and representation

  • Authors:
  • Dhruba J. Baishya

  • Affiliations:
  • University of Michigan

  • Venue:
  • IMSA '07 Proceedings of the Eleventh IASTED International Conference on Internet and Multimedia Systems and Applications
  • Year:
  • 2007

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Abstract

Web search engines are one of the most widely used applications on the Internet. Still there are no metric or scales to quantitatively determine the quality of web search. Existing result-display approaches adopted by the search engines are limited to hierarchical listing and clustering of result entries. Such practice of information representation does not tell anything about the quality of search which necessitates the exercise of manual skimming of results entries by the users. In this paper, we are invoking the need of a metric for Quality of Web Search (QoWS), and we are presenting a theoretical framework to measure, quantify and visually represent the quality. QoWS model adds another dimension to search engine personalization.