The use of attention resources in navigation versus search
Personal and Ubiquitous Computing
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The notion that women are better at multitasking has already become part of our folk knowledge that has been widely accepted. However, scientific community surprisingly falls silent on this issue. The present research attempted to evaluate this idea critically using strictly controlled lab experiment. We found that men’s performance in a commonly adopted cognitive test deteriorated when they were required to coordinate this primary test with a simple secondary test. In sharp contrast, women’s performance on the very same test improved upon the inclusion of the secondary test. This surprising gender-specific pattern is suggestive of the involvement of cognitive control in the playing out of the putative gender discrepancy in multitasking. Though the present study does not speak directly to whether women do possess superior multitasking ability over men, the empirical data presented here is in alignment with the evolutionary speculation about this gender gap derived from the Hunter-Gatherer Hypothesis and point to a new venue for further research on this issue.