Myths and fallacies of "Personally Identifiable Information"

  • Authors:
  • Arvind Narayanan;Vitaly Shmatikov

  • Affiliations:
  • Stanford University;University of Texas at Austin

  • Venue:
  • Communications of the ACM
  • Year:
  • 2010

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Abstract

Developing effective privacy protection technologies is a critical challenge for security and privacy research as the amount and variety of data collected about individuals increase exponentially.