On the feasibility of commercial, legal P2P content distribution
ACM SIGCOMM Computer Communication Review
Understanding user behavior in large-scale video-on-demand systems
Proceedings of the 1st ACM SIGOPS/EuroSys European Conference on Computer Systems 2006
Should internet service providers fear peer-assisted content distribution?
IMC '05 Proceedings of the 5th ACM SIGCOMM conference on Internet Measurement
Can ISPS and P2P users cooperate for improved performance?
ACM SIGCOMM Computer Communication Review
Can internet video-on-demand be profitable?
Proceedings of the 2007 conference on Applications, technologies, architectures, and protocols for computer communications
I tube, you tube, everybody tubes: analyzing the world's largest user generated content video system
Proceedings of the 7th ACM SIGCOMM conference on Internet measurement
Youtube traffic characterization: a view from the edge
Proceedings of the 7th ACM SIGCOMM conference on Internet measurement
The stretched exponential distribution of internet media access patterns
Proceedings of the twenty-seventh ACM symposium on Principles of distributed computing
P4p: provider portal for applications
Proceedings of the ACM SIGCOMM 2008 conference on Data communication
Taming the torrent: a practical approach to reducing cross-isp traffic in peer-to-peer systems
Proceedings of the ACM SIGCOMM 2008 conference on Data communication
Incentive-compatible caching and peering in data-oriented networks
CoNEXT '08 Proceedings of the 2008 ACM CoNEXT Conference
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As a promising solution to manage the huge workload of large-scale VoD services, managed peer-assisted CDN systems, such as P4P [25] has attracted attention. Although the approach works well in theory or in a controlled environment, to our best knowledge, there have been no general studies that address how actual peers can be incentivized in the wild Internet; thus, deployablity of the system with respect to incentives to users has been an open issue. With this background in mind, we propose a new business model that aims to make peer-assisted approaches more feasible. The key idea of the model is that users sell their idle resources back to ISPs. In other words, ISPs can leverage resources of cooperative users by giving them explicit incentives, e.g., virtual currency. We show the high-level framework of designing optimal incentive amount to users. We also analyze how incentives and other external factors affect the efficiency of the system through simulation. Finally, we discuss other fundamental factors that are essential for the deployability of managed peer-assisted model. We believe that the new business model and the insights obtained through this work are useful for assessing the practical design and deployment of managed peer-assisted CDNs.