Cognitive coordinating behaviors in multitasking web search

Authors:
Jia Tina Du
Affiliations:
University of South Australia, Adelaide, Australia
Venue:
Proceedings of the 34th international ACM SIGIR conference on Research and development in Information Retrieval
Year:
2011

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Abstract

This paper investigates how users cognitively coordinate multitasking Web search across different information search problems. The analysis suggests that (1) multitasking is a prevalent Web search behavior including both sequential multitasking (31%) and parallel multitasking (69%); (2) multitasking is performed through a task switching process; and (3) such a process is supported and underpinned by cognitive coordination mechanisms and strategy coordination.