Physics-based field-theoretic design automation tools for social networks and web search

Authors:
Vikram Jandhyala
Affiliations:
University of Washington, Seattle, WA
Venue:
Proceedings of the 48th Design Automation Conference
Year:
2011

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Abstract

Large-scale computations required in the analysis and design of social network interactions and internet search have traditionally had a flavor distinct from EDA. With scale, density, and personalization on the web, the picture is changing. We show early evidence here that EDA-based methodologies in field simulation may show new techniques for search, relevance in online advertising, and social network simulation.