Monitoring interactivity in a web-based community

  • Authors:
  • Chima Adiele;Wesley Penner

  • Affiliations:
  • University of Lethbridge, Lethbridge, Alberta, Canada;University of Lethbridge, Lethbridge, Alberta, Canada

  • Venue:
  • WISE'06 Proceedings of the 7th international conference on Web Information Systems
  • Year:
  • 2006

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Abstract

Over the years, Web-based communities (WBC) have evolved from social phenomena that have no business dimension to a business enabler in the virtual marketplace. WBC becomes economically interesting with the increasing size of the community where members are active participants in sharing ideas and knowledge. There are, however, inherent problems associated with the increasing size of a WBC, especially determining the contributions of members in sustaining the community's interactivity. Interactivity relates to the level of participation of a member in a given community, and the usefulness of such contributions to the needs of the community. In this paper, we present an interactivity model that captures the contributions of members of the community and also determines the community's interactivity level. We use simulation results to validate the correctness of our model.