Smartcard-based micro-billing scheme to activate the market for user-generated content

  • Authors:
  • Masayuki Terada;Kozo Noaki;Kimihiko Sekino

  • Affiliations:
  • NTT DOCOMO, Inc., Hikari-no-oka, Yokosuka, Japan;NTT DOCOMO, Inc., Hikari-no-oka, Yokosuka, Japan;NTT DOCOMO, Inc., Hikari-no-oka, Yokosuka, Japan

  • Venue:
  • Proceedings of the 4th International Conference on Uniquitous Information Management and Communication
  • Year:
  • 2010

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Abstract

User-generated content (UGC) is one of the most promising near-term services. Most UGC are currently being distributed for free due to the lack of a suitable compensation system. This inability to compensate the creators stands in the way of UGC becoming a mature service with sustainable and sound growth. The current schemes used to charge for (professional) digital content are clearly inadequate for UGC, since UGC is significantly different from professional content, and users will hesitate to pay for the overhead costs imposed by professional content distribution channels. This may force the UGC market into becoming a lemon market, where most merchandise (i.e. UGC) is cheap but inferior in quality. This paper discusses measures to address this problem and proposes a solution, a smartcard-based microbilling scheme that will activate the market for UGC. Our proposal enables a user to pay for content on a per-play basis with minimal support costs; it greatly mitigates the risks of accessing UGC. This paper also shows that the proposed scheme can be implemented securely and feasibly by using current smartcards.