Introduction to e-Commerce
E-Business and E-Commerce Management (3rd Edition)
E-Business and E-Commerce Management (3rd Edition)
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The tourism phenomenon and the diversification of its forms have multiple consequences on the natural environment, the society and the economy. The Internet and e-business adoption are the most important issues of this century for travel agencies. Although, the Internet provides many opportunities to do business; therefore, in the near future the Romania travel agencies may lose their competitiveness. On the other hand, Small and medium-sized enterprises' (SMEs') competitiveness affects the competitive position of the economy as a whole. Innovation in tourism is associated with novelty of the marketing methods for obtain a favorable impact on consumers, creativity for creating a new tourism services according with the request at the market, performance for necessary in order to resist in a growing competition. Redesigning the business processes of travel agencies to adapt them to e-business environment is aimed in this study. The present system is going to be analyzed and redesigned to make them able to utilize from technology efficiently. Competitive strength of SMTEs lies in competitive advantages and distinctive competencies that we possess in relation to other competitors. The paper also focuses on the questions: What could be the contribution of SMTEs to the development and competitiveness of tourism destination?.