Modeling click-through based word-pairs for web search

  • Authors:
  • Jagadeesh Jagarlamudi;Jianfeng Gao

  • Affiliations:
  • University of Maryland, College Park, MD, USA;Microsoft Research, Redmond, WA, USA

  • Venue:
  • Proceedings of the 21st international conference companion on World Wide Web
  • Year:
  • 2012

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Abstract

Statistical translation models and latent semantic analysis (LSA) are two effective approaches to exploit click-through data for web search ranking. This paper presents two document ranking models that combine both approaches by explicitly modeling word-pairs. The first model, called PairModel, is a monolingual ranking model based on word pairs that are derived from click-through data. It maps queries and documents into a concept space spanned by these word pairs. The second model, called Bilingual Paired Topic Model (BPTM), uses bilingual word pairs and jointly models a bilingual query-document collection. This model maps queries and documents in multiple languages into a lower dimensional semantic subspace. Experimental results on web search task show that they significantly outperform the state-of-the-art baseline models, and the best result is obtained by interpolating PairModel and BPTM.