Editorial: Business and data analytics: New innovations for the management of e-commerce

Authors:
Robert J. Kauffman;Jaideep Srivastava;Jamshid Vayghan
Affiliations:
-;-;-
Venue:
Electronic Commerce Research and Applications
Year:
2012

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Modeling the clickstream across multiple online advertising channels using a binary logit with Bayesian mixture of normals

Electronic Commerce Research and Applications

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Abstract