Creating and sustaining competitiveness: Information management strategies of Nippon Steel Corporation

  • Authors:
  • B. Bowonder;T. Miyake

  • Affiliations:
  • B. Bowonder is BEL Chair Professor on Technology Management at the Administrative Staff College of India, Bella Vista, Hyderabad 500 049, India;T. Miyake is Expert on Systems Analysis with the United Nations, ESCAP, UN Building, Bangkok 10200, Thailand

  • Venue:
  • International Journal of Information Management: The Journal for Information Professionals
  • Year:
  • 1992

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Abstract

This paper analyses the process of creating and sustaining competitiveness through information management by Nippon Steel Corporation of Japan. A framework linking information management and the process of sustaining competitiveness is presented. Nippon Steel Corporation has used a combination of information management strategies for sustaining and creating competitiveness. The success of information management strategy of Nippon Steel Corporation is due to (a) intensive scanning for new information; (b) identifying new business opportunities using IT; (c) rapid information assimilation through organizational learning; (d) information fusion for generating new innovations; (e) intensive use of information through learning by doing and learning by using; (f) building competence for achieving new business through tie-ups and rapid commercial utilization of already available technologies; and (h) highly forward-looking and intensive information management strategy at the firm level.