Content pricing in the Internet

Authors:
Burkhard Stiller;Kevin Almeroth;JöRn Altmann;Lee Mcknight;Maximilian Ott
Affiliations:
Information Systems Laboratory IIS, University of Federal Armed Forces, Munich, Germany and Computer Engineering and Networks Laboratory TIK, ETH Zürich, Switzerland;Department of Computer Science, University of California, Santa Barbara, CA, USA;University of Berkeley, Berkeley, CA, USA;School of Information Studies, Syracuse University, New York, NY, USA and Massachusetts Institute of Technology MIT, Engineering Systems Division, Cambridge, CA, USA;Semandex Networks, Inc., Princeton, NJ, USA and WINLAB, Rutgers University, Piscataway, NJ, USA
Venue:
Computer Communications
Year:
2004

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Abstract

Pricing content defines a major challenge for tomorrow's Internet, since existing models appear to be unworkable. However, the provider of content, commercial ones as well as private persons, show in a commercialized world of interactive trade the clear need for content charging systems, which in particular are necessary for electronic content. Those systems generally are beyond the pure technical scope of a system and they go beyond the economic point of view as well. Only an integrated approach, fully understood in their details and technological-economic interactions, will provide the platform for future success. Although traditional manners of content charging will work in the Internet, such as credit card payments or paper bills, the set of constraints and technical possibilities has changed, e.g. a customized newspaper can be provided only electronically. This new approach for pricing content in the Internet needs to cover mechanisms for resource allocation, service fusion, payment schemes, valuation of content, pricing, charging for services and content, and a management system.