Lead users: a source of novel product concepts
Management Science
Asset stock accumulation and sustainability of competitive advantage
Management Science
Information rules: a strategic guide to the network economy
Information rules: a strategic guide to the network economy
Evolve! Succeeding in the Digital Culture of Tomorrow
Evolve! Succeeding in the Digital Culture of Tomorrow
The Power of Identity
Rise of the Network Society
Building Wealth: The New Rules For Individuals, Companies and Nations In A Knowledge-Based Economy (2 Cassettes)
Communication Technology: The New Media in Society
Communication Technology: The New Media in Society
Knowledge Management Systems: Information and Communication Technologies for Knowledge Management
Knowledge Management Systems: Information and Communication Technologies for Knowledge Management
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What enhances innovation and value creation in the global knowledge economy? We offer several answers here, chief among them this: Leaders need to move away from focusing on developing innovations and value within the mental models, systems, and organizational solutions of the old industrial economy, with its firm- and product-centric view of value. Instead, they need to focus on providing tailor-made products and services to the newly connected and interconnected customer. They can do this with individualized immediate feedback, a new organizational logic, and new cooperating structures.