Cultural Impact on e-service Use in Saudi Arabia: Results from Focus Groups

  • Authors:
  • Majid Aldraehim;Sylvia L. Edwards;Jason Watson

  • Affiliations:
  • -;-;-

  • Venue:
  • ITNG '12 Proceedings of the 2012 Ninth International Conference on Information Technology - New Generations
  • Year:
  • 2012

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Abstract

This paper reports the results of focus groups obtained as part of a full study that uses a mixed method approach to answer the following question: What are the culturual values that impact on e-service use in Saudi Arabia? In order to answer this question we reviewed culture theories, dimensions, and models that have been identified in the literature.