The media equation: how people treat computers, television, and new media like real people and places
Modelling social action for AI agents
Artificial Intelligence - Special issue: artificial intelligence 40 years later
You are who you hang out with: agents with dynamic identity
Proceedings of the 2013 international conference on Autonomous agents and multi-agent systems
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Agents that interact in complex social situations need to take the social context in consideration in order to perform believably. We argue that social identity is an important factor; therefore, agents should incorporate social identity theory in their behaviour, which implies the ability to categorize others (and themselves) into social groups. In addition, social situations often present social dilemmas with expected rational choices. Social identity may influence the agent to deviate from the rational choice. However, in some situations the rational choice may be the expected, and believable, behaviour. In fact, we argue that finding the dynamics between the social bias induced by social identity and the rational motivation is one of the challenges of building believable agents. In all this, anticipation takes an important role, as it is important to understand the others to cope well with a social situation.