Want a coffee?: predicting users' trails

  • Authors:
  • Wen Li;Carsten Eickhoff;Arjen P. de Vries

  • Affiliations:
  • Delft University of Technology, Delft, Netherlands;Delft University of Technology, Delft, Netherlands;CWI, Amsterdam, Netherlands

  • Venue:
  • SIGIR '12 Proceedings of the 35th international ACM SIGIR conference on Research and development in information retrieval
  • Year:
  • 2012

Quantified Score

Hi-index 0.00

Visualization

Abstract

Twitter and Foursquare are two well-connected platforms for sharing information where growing numbers of users post location-related messages. In contrast to the longitude-latitude geotags commonly used online, e.g., on photos and tweets, new place-tags containing category information show more human-readable high-level information rather than a pair of coordinates. This grants an opportunity for better understanding users' physical locations which can be used as context to facilitate other applications, e.g., location context-aware advertisement. In this paper, we verify the assumption that users' current trails contain cues of their future routes. The results from the preliminary experiments show promising performance of a basic Markov Chain-based model.