Will this #hashtag be popular tomorrow?

  • Authors:
  • Zongyang Ma;Aixin Sun;Gao Cong

  • Affiliations:
  • Nanyang Technological University, Singapore , Singapore;Nanyang Technological University, Singapore , Singapore;Nanyang Technological University, Singapore , Singapore

  • Venue:
  • SIGIR '12 Proceedings of the 35th international ACM SIGIR conference on Research and development in information retrieval
  • Year:
  • 2012

Quantified Score

Hi-index 0.00

Visualization

Abstract

Hashtags are widely used in Twitter to define a shared context for events or topics. In this paper, we aim to predict hashtag popularity in near future (i.e., next day). Given a hashtag that has the potential to be popular in the next day, we construct a hashtag profile using the tweets containing the hashtag, and extract both content and context features for hashtag popularity prediction. We model this prediction problem as a classification problem and evaluate the effectiveness of the extracted features and classification models.