Directed social queries with transparent user models

  • Authors:
  • Saiph Savage;Angus Forbes;Rodrigo Savage;Tobias Höllerer;Norma Elva Chávez

  • Affiliations:
  • University of California, Santa Barbara, Santa Barbara, California, USA & Universidad Nacional Autónoma de México, Mexico City, Mexico;University of California, Santa Barbara, Santa Barbara, California, USA;Universidad Nacional Autónoma de México, Mexico City, Mexico;University of California, Santa Barbara, Santa Barbara, California, USA;Universidad Nacional Autónoma de México, Mexico City, Mexico

  • Venue:
  • Adjunct proceedings of the 25th annual ACM symposium on User interface software and technology
  • Year:
  • 2012

Quantified Score

Hi-index 0.00

Visualization

Abstract

The friend list of many social network users can be very large. This creates challenges when users seek to direct their social interactions to friends that share a particular interest. We present a self-organizing online tool that by incorporating ideas from user modeling and data visualization allows a person to quickly identify which friends best match a social query, enabling precise and efficient directed social interactions. To cover the different modalities in which our tool might be used, we introduce two different interactive visualizations. One view enables a human-in-the-loop approach for result analysis and verification, and, in a second view, location, social affiliations and "personality" data is incorporated, allowing the user to quickly consider different social and spatial factors when directing social queries. We report on a qualitative analysis, which indicates that transparency leads to an increased effectiveness of the system. This work contributes a novel method for exploring online friends.