Motivations for social networking at work
Proceedings of the 2008 ACM conference on Computer supported cooperative work
A.M.I.G.O.S: Uma plataforma para Gestão de Conhecimento através de Redes Sociais
SBSC '08 Proceedings of the 2008 Simpósio Brasileiro de Sistemas Colaborativos
A cultural knowledge-based method to support the formation of homophilous online communities
CHI '11 Extended Abstracts on Human Factors in Computing Systems
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Learning to hear and be heard are actions that promote sustainable communication. Based on this premise, this work presents Contagious, a set of computational guidelines to build onlide social networks focused on diffusion of innovations. The process of mapping principles of a social theory to computational guidelines is described. In the context of this work, an innovation tends to drive changes in individual and collective behavior, and should be communicated by means of a collaborative and education-based interaction. Thus, online social networks rise as a potential technology to support sustainable communication in organizations.