Strategies for tomorrow's 'winners-take-some' digital goods markets

Authors:
Chris F. Kemerer;Charles Zhechao Liu;Michael D. Smith
Affiliations:
University of Pittsburgh, Pittsburgh, PA;University of Texas at San Antonio, San Antonio, TX;Carnegie Mellon University's Heinz College, Pittsburgh, PA
Venue:
Communications of the ACM
Year:
2013

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Abstract

Markets characterized by multiple competing digital standards have room for more than one winner, unlike traditional analog markets.