An agent-based model for simultaneous phone and SMS traffic over time

  • Authors:
  • Kenneth Joseph;Wei Wei;Kathleen M. Carley

  • Affiliations:
  • iLab, Heinz College, Carnegie Mellon University, Pittsburgh, PA and Institute for Software Research, Carnegie Mellon University, Pittsburgh, PA;iLab, Heinz College, Carnegie Mellon University, Pittsburgh, PA and Institute for Software Research, Carnegie Mellon University, Pittsburgh, PA;iLab, Heinz College, Carnegie Mellon University, Pittsburgh, PA and Institute for Software Research, Carnegie Mellon University, Pittsburgh, PA

  • Venue:
  • SBP'13 Proceedings of the 6th international conference on Social Computing, Behavioral-Cultural Modeling and Prediction
  • Year:
  • 2013

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Abstract

The present work describes a utility-based, multi-agent, dynamic network model of phone call and SMS traffic in a population. The simulation is novel in its ability to generate interactions from both an asymmetric and a symmetric media simultaneously. Within the model, we develop and test a simple extension to the theory of media multiplexity, a well-known theory of how humans use the communication media available to them with different alters (friends). Model output qualitatively matches patterns in real data at the network-level and with respect to how humans use SMS and voice calls with different alters and thus shows general support for our theoretical claim.