Hyper-local, directions-based ranking of places
Proceedings of the VLDB Endowment
Inferring and using location metadata to personalize web search
Proceedings of the 34th international ACM SIGIR conference on Research and development in Information Retrieval
Friendship and mobility: user movement in location-based social networks
Proceedings of the 17th ACM SIGKDD international conference on Knowledge discovery and data mining
Understanding the importance of location, time, and people in mobile local search behavior
Proceedings of the 13th International Conference on Human Computer Interaction with Mobile Devices and Services
Some help on the way: opportunistic routing under uncertainty
Proceedings of the 2012 ACM Conference on Ubiquitous Computing
Human mobility characterization from cellular network data
Communications of the ACM
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A significant portion of Web search is performed in mobile settings. We explore the links between users' queries on mobile devices and their locations and movement, with a focus on interpreting queries about addresses. We find that users tend to have a primary location, likely corresponding to home or workplace, and that a user's location relative to this primary location systematically influences the patterns of address searches. We apply our findings to construct a statistical model that can predict with high accuracy whether a user will be soon observed at an address that had been recently retrieved via search. Such an ability to predict that a user will transition to a location can be harnessed for multiple uses including provision of directions and traffic information, the rendering of competitive advertising, and guiding the opportunistic completion of pending tasks that can be accomplished en route to a target location.