Value added by the axiomatic usability method for evaluating consumer electronics

Authors:
Yinni Guo;Yu Zhu;Gavriel Salvendy;Robert W. Proctor
Affiliations:
School of Industrial Engineering, Purdue University, West Lafayette, IN;Department of Statistics, Purdue University, West Lafayette, IN;School of Industrial Engineering, Purdue University, West Lafayette, IN and Department of Industrial Engineering, Tsinghua University, Beijing, China;School of Industrial Engineering, Purdue University, West Lafayette, IN and Department of Psychological Sciences, Purdue University, Lafayette, IN
Venue:
HCI'13 Proceedings of the 15th international conference on Human Interface and the Management of Information: information and interaction for learning, culture, collaboration and business - Volume Part III
Year:
2013

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Abstract

In this paper we demonstrate how to use the axiomatic evaluation method to evaluate usability of consumer electronic products. The axiomatic evaluation method examines three domains of a product: customer, functional, and control domains. This method collects not only usability problems reported by the users, but also usability problems found through the mapping matrix between the three domains. To determine how well this new usability evaluation method works, an experiment was conducted to compare the axiomatic evaluation method with a think-aloud method. 60 participants were randomly assigned to use one method or the other to evaluate three popular consumer electronic devices. Number of usability problems discovered and completion time were collected and analyzed. Results showed that the axiomatic evaluation method performed better than the think-aloud method at finding usability problems for the mobile phone and about user expectation and control.