CommonTies: a context-aware nudge towards social interaction

Authors:
Azza Abouzied;Jay Chen
Affiliations:
New York University, Abu Dhabi, Uae;New York University, Abu Dhabi, Uae
Venue:
Proceedings of the companion publication of the 17th ACM conference on Computer supported cooperative work & social computing
Year:
2014

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Abstract

Urbanization has created transient, ethnically-varied, and densely-populated communities where meaningful human contact is difficult. Urban social norms such as "civil inattention" --- a deliberate display of unwillingness to become more familiar with strangers --- discourage social interactions among strangers. While these norms help reduce anxiety or fear in overcrowded urban centers they hinder meaningful social interactions in public spaces (coffee shops, museums, and malls, etc.) and events (conferences, galas, etc.) where such interactions should occur. This paper describes CommonTies, a simple technological nudge that managers of interaction spaces and organizers of social events can use to leverage contextual information to encourage social interactions among strangers.