Building Database Driven Catalogs
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This paper describes issues and solutions related to the creation of a product information database in the enterprise, and using this database as a foundation for deploying an electronic catalog. Today, product information is typically managed in document composition systems and communicated on paper. In the new wired world, these processes are undertaking fundamental changes to cope with the time to market pressure and the need for accurate, complete, and structured presentation of product information. Electronic catalogs are the answer.