Collaborative filtering supporting web site navigation
AI Communications
Collaborative Filtering Supporting Web Site Navigation
AI Communications
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Recommender systems have been revolutionizing the way shoppers and information seekers find what they want. We will study some of the tremendous successes and spectacular failures of recommenders in E-commerce to understand the causes of the success or failure. We will leverage that understanding into a set of principles for successfully applying recommenders to business problems. Finally, we will study the economic and social forces that are shaping the evolution of recommenders, and peer into the crystal ball to glimpse the directions the technology will be going in the future.