Personalization from incomplete data: what you don't know can hurt
Proceedings of the seventh ACM SIGKDD international conference on Knowledge discovery and data mining
Combination of multiple classifiers for the customer's purchase behavior prediction
Decision Support Systems - Special issue: Agents and e-commerce business models
Universal site accessibility: barrier free for all
Managing web usage in the workplace
Online Web Mining Transactions Association Rules using Frame Metadata Model
WISE '00 Proceedings of the First International Conference on Web Information Systems Engineering (WISE'00)-Volume 2 - Volume 2
International Journal of Electronic Commerce
Web Site Auditing Using Web Access Log Data
CNSR '09 Proceedings of the 2009 Seventh Annual Communication Networks and Services Research Conference
Model of experts for decision support in the diagnosis of leukemia patients
Artificial Intelligence in Medicine
Two-phase data warehouse optimized for data mining
BIRTE'06 Proceedings of the 1st international conference on Business intelligence for the real-time enterprises
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From the Publisher:The first book on the data technique defining next-generation Web marketing. This exciting book explains how companies of all sizes can use tools and techniques to analyze and benefit from one of their most valuable new sources of marketing information - usage data from a Web site. Data Mining Your Web Site both explains data mining technology, techniques and tools and shows readers how to apply these methods in order to design a Web site that better targets potential customers. Readers will understand how data mining technologies and approaches are the foundation for the new field of Web-based one-to-one marketing and selling. This innovative book will help Web developers and marketers, webmasters, and database developers harness powerful new tools.