Mining the text information to optimizing the customer relationship management
Expert Systems with Applications: An International Journal
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From the Publisher:As the cofounder, chairman, and chief executive officer of Microsoft, the world's leading provider of software for personal computers, Bill Gates played a prominent role in launching the Information Age. Now this modern visionary reveals how expanding technology is propelling the business world into an exciting new economic era....how every manager can - and must - stay ahead of the curve...and how integrated information systems can help every organization achieve....Business at the Speed of Thought.Changes are your company has a sizable investment in technology - and is realizing only 20 percent of its potential benefit. As Gates explains, you're probably viewing hardware and software as a way to solve specific problems. But like a living organism, an organization functions best if it can rely on a nervous system that will instantaneously deliver information to the parts that need it. In clear, nontechnical language, Business at the Speed of Thought shows you how a digital nervous system can unite all the systems and processes under one common infrastructure, releasing rivers of information and allowing your company to make a quantum leaps in efficiency, growth and profits.With eye-opening, detailed tours, into Microsoft and other major corporations, Gates unveils the way digital nervous systems - from the simplest to the most sophisticated - are revolutionizing the very nature of business. You'll learn how integrated technology can:instantly access scattered information to analyze patterns and trendsdecrease cycle time and get new products out before the competitiondeliver up-to-the-minute sales and inventory statistics on every one of your products, anywhere in the worldhelp customers solve their own problems and, using intelligent software, automatically feed complaints to designers and line workers.....and much more."I have the simple but strong belief," Gates writes. "How you gather, manage, and use information will determine whether you win or lose." Business at the Speed of Thought gives you the information you need to win.About the Authors:Bill Gates is the chairman and chief executive officer at Microsoft Corporation. His vision and commitment regarding personal computing have been central to the success of Microsoft and in the advancement of software technology. He lives with his wife, Melinda, and daughter, Jennifer, in the Seattle area.Collins Hemingway is director of executive communications at Microsoft Corporation. He had been involved with Microsoft's systems products since 1987 and from 1994 to 1996 was director of international and partner marketing for the Personal and Business Systems Division.