Expert Systems for a Scanner Data Environment: The Marketing Workbench Experience

  • Authors:

  • John M. McCann;John P. Gallagher

  • Affiliations:

  • -;-

  • Venue:
  • Expert Systems for a Scanner Data Environment: The Marketing Workbench Experience
  • Year:
  • 1990

  • Marketing

    Handbook of data mining and knowledge discovery

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Abstract