Rethinking the product portfolio: a generalized investment model

  • Authors:
  • Timothy M. Devinney;David W. Stewart

  • Affiliations:
  • Vanderbilt Univ., Nashville, TN;Univ. of Southern California, Los Angeles

  • Venue:
  • Management Science
  • Year:
  • 1988

Quantified Score

Hi-index 0.01

Visualization

Abstract