Introduction to the theory of neural computation
Introduction to the theory of neural computation
Social information filtering: algorithms for automating “word of mouth”
CHI '95 Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
GroupLens: applying collaborative filtering to Usenet news
Communications of the ACM
Data mining: concepts and techniques
Data mining: concepts and techniques
KDD-Cup 2000 organizers' report: peeling the onion
ACM SIGKDD Explorations Newsletter - Special issue on “Scalable data mining algorithms”
Data Mining, Cookbook: Modeling Data for Marketing, Risk and Customer Relationship Management
Data Mining, Cookbook: Modeling Data for Marketing, Risk and Customer Relationship Management
Learning Collaborative Information Filters
ICML '98 Proceedings of the Fifteenth International Conference on Machine Learning
Latent Class Models for Collaborative Filtering
IJCAI '99 Proceedings of the Sixteenth International Joint Conference on Artificial Intelligence
Empirical analysis of predictive algorithms for collaborative filtering
UAI'98 Proceedings of the Fourteenth conference on Uncertainty in artificial intelligence
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This paper analyses e-CRM and the problems that we may find trying to achieve an effective and two-way relationship between customer and vendor. Most of these problems relate to the fact that there is not direct contact between these actors because the web is the buying channel. This paper focus on understanding those problems, their effects on effective commercial relations and finally explains how to achieve a better understanding of the clients making Life Cycle Behavioural Models by means of mining the client's purchasing behaviour in a web site.