Dynamic Construction of Product Taxonomy Hierarchies for Assisted Shopping in the Electronic Marketplace

  • Authors:
  • Young U. Ryu

  • Affiliations:
  • -

  • Venue:
  • HICSS '98 Proceedings of the Thirty-First Annual Hawaii International Conference on System Sciences-Volume 5 - Volume 5
  • Year:
  • 1998

Quantified Score

Hi-index 0.00

Visualization

Abstract

The electronic marketplace is a virtual trading environment over telecommunications networks, which replicates and can even improve functions of traditional physical trading markets. Based on a previously addressed method of taxonomy-hierarchy search, we propose a mechanism for electronic shopping supports. Instead of searching a fixed product taxonomy hierarchy, given search conditions, the proposed method dynamically constructs and searches a product taxonomy hierarchy. The main advantage is the flexibility in product selection, especially in product shortage situations.