AdROSA-Adaptive personalization of web advertising
Information Sciences: an International Journal
A SVM method for web page categorization based on weight adjustment and boosting mechanism
FSKD'05 Proceedings of the Second international conference on Fuzzy Systems and Knowledge Discovery - Volume Part II
Intelligent Information Retrieval Using Fuzzy Association Rule Classifier
International Journal of Intelligent Information Technologies
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The precision and recall are two main criteria used to evaluate the performance of search engines. For general queries, the precision is most important, but for specific uses, e.g. scientific researchers and applicants for patent rights, the recall is most important and is often ignored. In t his paper, an approach to web pages recommendation based on conceptassociation is introduced. This approach can produce recommended web page links for users based on the information that associates strongly with users' queries, and therefore improve the recall of a search engine. In the paper, we discuss the meaning, effect and variety of concept association, and describe how to generate associational information related with users' queries and how to realize the association-based recommendation of web pages. We also present relevant experimental results and give idea about our further work.