A framework to support customer-company interaction in mass customization environments

Authors:
Juan Diego Frutos;Denis Borenstein
Affiliations:
Escola de Administração, Universidade Federal do Rio Grande do Sul, Rua Washington Luis, 855, 90010-460, Porto Alegre, RS, Brazil;Escola de Administração, Universidade Federal do Rio Grande do Sul, Rua Washington Luis, 855, 90010-460, Porto Alegre, RS, Brazil
Venue:
Computers in Industry
Year:
2004

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Abstract

In the new and emerging mass customization (MC) strategy, where companies and clients cooperate either to design or to assemble a customized product or service, there exists a great need for a mechanism to manage and control information flow among the collaborative business units. The aim of this paper is to present the design and implementation of an information system framework for agile interactions between companies and customers in an MC environment. The underlying philosophy of this framework is to combine Internet-based technology and object-oriented programming (OOP), and offer smart tools that allow customers to interact rapidly and responsively with MC production systems.