Personalization Techniques for Web Search Results Categorization

Authors:
John Garofalakis;Theofanis Matsoukas;Yannis Panagis;Evangelos Sakkopoulos;Athanasios Tsakalidis
Affiliations:
University of Patras, Greece/ Hellenic Open University, Greece;University of Patras, Greece;RA Computer Technology Institute, Greece/ University of Patras, Greece;RA Computer Technology Institute, Greece/ University of Patras, Greece;RA Computer Technology Institute, Greece/ University of Patras, Greece
Venue:
EEE '05 Proceedings of the 2005 IEEE International Conference on e-Technology, e-Commerce and e-Service (EEE'05) on e-Technology, e-Commerce and e-Service
Year:
2005

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Abstract

Generic web search is designed to serve all users, independent of the individual needs and without any adaptation to personal requirements. We propose a novel technique that performs post-categorization to the results of popular search engines at the client's side. A user profile is built based on user's choices from a category hierarchy (explicitly given requirements) and user's search history (implicitly logged choices). Caching is utilized in order to provide improved responses. An experimental prototype has been implemented based on results coming from a popular search engine. The experimental results indicate strongly that the proposed mechanism is both effective and efficient.