Utilizing a user's context to improve search results

  • Authors:
  • Peter Gremett

  • Affiliations:
  • UI Design Department, America Online Inc., 466 Ellis Street, Mountain View, CA 94086

  • Venue:
  • Journal of the American Society for Information Science and Technology
  • Year:
  • 2006

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Abstract

Usability evaluations and observations of users shopping at Amazon.com (http://www.amazon.com) revealed some interesting user behaviors. The mixed behavior patterns were leveraged to create an interface for an e-commerce product. The author describes some design practices for providing a scoped search interface for an e-commerce site. © 2006 Wiley Periodicals, Inc.