Capturing the high-risk environment of the transition economy in Bulgaria-a simulation-based DSS

  • Authors:
  • David L. Olson;Margaret Shipley;Madeline Johnson;Nikola Yankov

  • Affiliations:
  • Deparment of Management, University of Nebraska, Lincoln, NE 68588-0491, United States;University of Houston-Downtown, United States;University of Houston-Downtown, United States;Tsenov Academy of Economics, Svishtov, Bulgaria

  • Venue:
  • Decision Support Systems
  • Year:
  • 2007

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Abstract

Eastern European countries have undergone a transition from centralized economic planning to more open economic systems. Hard data based upon past experience are inappropriate for decision making in this radically changed environment. A team of Bulgarian and U.S. researchers utilized system dynamics simulation to model the microeconomic environment of a Bulgarian winery expanding into regional and international markets. Expert opinion was provided for both micro- and macroeconomic factors. Given the uncertainty of the data and the ambiguity in the experts' opinions, fuzzy logic was used to model the transitional economic firm's decision making.