Emerging trends in the WWW user population
Communications of the ACM
Communications of the ACM
Internet and Web use in the U.S.
Communications of the ACM
Staffing the web with interactive characters
Communications of the ACM
Infoseek's experiences searching the internet
ACM SIGIR Forum
Web home pages as advertisements
Communications of the ACM
Web Site Optimization Using Page Popularity
IEEE Internet Computing
Computer
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In this paper, a case study is conducted to analyze the effectiveness of Web pages designed in Turkey. The assessment is made from four perspectives: to understand how Turkish corporations are using the Web to identify what improvements can be made to evaluate the effectiveness of different designs collected from several search engines, and to identify the effect of IT on economic issues. This is used to: (1) provide interested parties (i.e., consumers, market researchers and Internet based business interests) with accurate information and marketing insights necessary for decision making and (2) demonstrate pragmatic difficulties in searching and designing Web pages.