Internet Business Models and Strategies: Text and Cases
Internet Business Models and Strategies: Text and Cases
The Red and the Black: Mental Accounting of Savings and Debt
Marketing Science
International Software Piracy: Analysis of Key Issues and Impacts
Information Systems Research
Bundling and Competition on the Internet
Marketing Science
Digital music and online sharing: software piracy 2.0?
Communications of the ACM - A game experience in every application
Efficient selection of suppliers over the internet
Journal of Management Information Systems
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The synergies between technological developments and market-exchange mechanisms hold considerable promise to unlock market inefficiencies and unleash a new era of digital commerce. Two powerful and fundamental techno-economic forces are already in motion in Internet commerce. One, micro-commoditization, is the ability of a producer to disaggregate a product or service into granular components and deliver it to consumers in a sequence. The other, micro-consumption, is the ability of users to consume such components over time to satisfy a specific need. These emerging phenomena are likely to revolutionize trade practices in the digital world. A model of the interactions among the underlying components of this emerging market structure is developed that envisions the consequents of their behavior on digital markets and consumer behavior, and derives a visionary framework for micro-product market structures of the future.