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This paper presents a framework for creating innovative New Media programs. Demand for traditional Computer Science and Information Technology (CS/IT) programs has gone down in recent years, while new multimedia applications have grown exponentially over the same period. Additionally, teaching and learning paradigms are changing to cater for different learning styles. In today's global economy, creativity and innovation are tools for gaining completive advantage, and therefore, need to be included in educational programs. Developing innovative New Media programs is being recognised as a pathway to revitalise CS/IT programs. The course development framework presented in this paper incorporates new teaching and learning paradigms and provides the opportunity to inculcate creativity and innovation.