Modeling Imitational Behavior Via Social Comparison Theory

Authors:
Natalie Fridman;Gal A. Kaminka
Affiliations:
The MAVERICK Group, Computer Science Department, Bar Ilan University, Israel;The MAVERICK Group, Computer Science Department, Bar Ilan University, Israel
Venue:
IVA '07 Proceedings of the 7th international conference on Intelligent Virtual Agents
Year:
2007

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Abstract

Modeling crowd behaviors is an important challenge for intelligent virtual agents. We propose a general cognitive model of simulating crowd behaviors, based on Festinger's Social Comparison Theory (SCT), a prominent social psychology theory. We present the use of the SCT model (using the Soar cognitive architecture) in the generation of imitational behavior in loosely-coupled groups and show that SCT generates behavior more in-tune with human crowd behavior.